For business owners: look for campaign setup in your own account, search-term analysis and conversion checks. Google Ads courses.
Each course at a glance
Magic Google 5.0 — Igor Ivitskiy, Doctor Ads
Who it suits: Service-business owners who run their own ads or oversee a contractor.
Student voice: «brought a sale on day three» — Евгений, source: youtu.be ↗ · translation
Student voice: «we managed to triple sales overall» — Владимир Вергелюк, source: youtu.be ↗ · translation
Who it does not suit: People training for a career as a PPC specialist: this course focuses on results for your own…
PPC specialist — Illia Sandyriev, WebPromoExperts
Who it suits: For PPC specialist training.
Student voice: «they answer every question during the webinar.» — Юлія Герасименко, source: webpromoexperts.net ↗ · translation
Student voice: «everything is clear and easy to follow!» — Сергій Хищенко, source: webpromoexperts.net ↗ · translation
Who it does not suit: Live classes and a project presentation over 15 weeks: not a fit if you only want a short recorded…
AI Ads Automation — Alisa Taran, robot_dreams
Who it suits: No data
Who it does not suit: This course focuses on AI advertising automation across several platforms.
PPC advertising 2.0 — Anastasiia Kundelska, Laba
Who it suits: No data
Who it does not suit: Live classes take place on Tuesdays and Thursdays.
PPC advertising for beginners: Junior PPC — Promodo Academy
Who it suits: For PPC specialist training.
Student voice: «My one piece of advice for future students is to choose a time to study when you have as few…» — Галина Боднар, source: academy.promodo.ua ↗ · translation
Student voice: «but I received answers to my main questions in the chat and during the Q&A session.» — Анастасія Сергієнко, source: academy.promodo.ua ↗ · translation
Who it does not suit: This beginner programme covers both search and shopping advertising.
PPC specialist: recorded course — WebPromoExperts
Who it suits: For PPC specialist training.
Who it does not suit: Mentoring and strategy sessions belong to the Expert plan.
This comparison covers 6 courses. Ukrainian schools: 4; sourced reviews: 33. Data: 2026-10-06.
| # | Course | For whom | Language | Practice | Instructor replies | Format | Reviews |
|---|---|---|---|---|---|---|---|
| 1 | Magic Google 5.0 Doctor Ads | owner | RUEN in preparation | Own account | Instructor Q&A | blended | 2929 reviews → |
| 2 | specialist | UA | Own project | Feedback | live | 22 reviews → | |
| 3 | No data | UA | Own project | Feedback | online | — | |
| 4 | No data | UA | Own project | No data | live | — | |
| 5 | specialist | UA | Practical tasks | Feedback | blended | 22 reviews → | |
| 6 | specialist | UA | Practical tasks | Feedback | recorded | — |
Choose for your goal
- Who it suits
- Google Ads covers advertising in Google Search and its advertising network. Choose training according to whether you need customers for your business or a new professional skill.
- Selection criterion
- The selection opens with Magic Google 5.0. The remaining order considers practice on your own project, real business cases, support and the available programme information.
- Limits of this selection
- Certification tests product knowledge; it does not establish campaign profitability.
Why the courses appear in this order
- Magic Google 5.0 — Practice on your own project; Designed for business owners
- PPC specialist — Practice on your own project
- AI Ads Automation — Practice on your own project
- PPC advertising 2.0 — Practice on your own project
- PPC advertising for beginners: Junior PPC — A real business case
- PPC specialist: recorded course — A real business case
Magic Google 5.0
Who it suits
Service-business owners who run their own ads or oversee a contractor.
Who it does not suit
People training for a career as a PPC specialist: this course focuses on results for your own business. The instructor has a separate course, Shopping Ads Formula, for product feeds and Merchant Center.
Format and support
Recorded lessons and regular live sessions with the instructor. A human tutor checks short assignments. An AI tutor answers questions between live sessions. The student club is a community of entrepreneurs.
Over 4,000 school students since 201912,507 student questions below the school’s lessons since 201980% of students are entrepreneursschool data, October 2026
What students highlight
Practice in your own account13 reviews →
Confidence in decisions9 reviews →
Reasoning and strategy8 reviews →
Reviews
«And when we implemented everything, our sales grew not just from Google ads but also from, from organic traffic, because some doubts had gone away. Apparently, people were visiting, but something had been stopping them from deciding.»YouTube · video review · translation · Open source ↗
«Exactly five years ago, your course and then a consultation helped me get unstuck and brought me my first clients for my hobby.»website · written review · translation · Open source ↗
«Great, thank you, but honestly, I didn't expect conversions at UAH 90 when we used to pay 530)) Another couple of days and the course will pay for itself))»website · written review · translation · Open source ↗
«The old campaign brought 12 conversions and the new campaigns brought six; overall, out of 18, yes, 18 conversions, 16 became actual orders.»YouTube · video review · translation · Open source ↗
«Thanks to putting what I learned on the course into practice, the business is staying afloat and I have work despite the war.»website · written review · translation · Open source ↗
«I achieved severalfold growth in traffic to my site, conversions and, of course, overall ROI, all thanks to the invaluable knowledge and ideas from this course.»YouTube · video review · translation · Open source ↗
Reviews
PPC advertising for beginners: Junior PPC
What students highlight
Student concerns1 review →
Reviews
PPC specialist: recorded course
Related learning goals: Google Ads courses — certification preparation; Google Ads courses — for healthcare.
For choosing between programmes, see How to choose Google Ads courses?.
Programmes and student experiences: Course Magic Google 5.0; Magic Google — student reviews; Course Google Search i-Formula; Google Search i-Formula — student reviews.
Igor Ivitskiy — courses and student reviews.
Instructors teaching this topic: Illia Sandyriev, Alisa Taran, Anastasiia Kundelska.
Our How we compare explains the selection criteria; About the project covers our editorial principles and review verification.
Courses for business and work / Google Ads courses for business owners